Sept. 21, 2024, 1:31 p.m.

USA

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Trump's arrival on TikTok has attracted widespread attention

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In today's digital age, social media platforms have become an important channel for information dissemination and interaction. Recently, a remarkable news has attracted wide attention, that is, former US President Donald Trump has joined TikTok. Trump, once a controversial figure on the political scene, often causes a stir with his every move. This entry into TikTok is undoubtedly a landmark event.

TikTok, as a popular short video platform worldwide, has a large user base and a high level of activity. Trump's choice to appear on this platform shows his deep awareness and emphasis on the influence of social media. The move may be an attempt to stay relevant in new areas, interact with supporters and get his message across.

From Trump's perspective, his arrival on TikTok has undoubtedly brought a lot of positive energy to him: The first is the rapid growth in the number of followers. After Trump opened an officially verified account on TikTok, the number of his followers grew rapidly. In less than four hours, the number of followers exceeded 400,000, which is even more than the Biden campaign team that arrived in February. Since then, Trump's number of followers has continued to grow and has amassed 2.9 million followers to date. The second is to boost Mr Trump's social clout. TikTok, as a social platform for young people, has a huge user base. Trump's presence gives him direct access to a large number of young potential voters, further expanding his reach.

Trump's first TikTok video, filmed at the Ultimate Fighting Championship (UFC) event in Newark, New Jersey, and featuring UFC President Dana White, quickly went viral on the platform, generating a lot of attention and discussion. In addition, it helped bolster support for the Trump campaign. Trump's move to TikTok is not only to expand his influence, but also to better reach out to and support young voters. The strategy has clearly had initial success, as evidenced by the rapid growth in the number of followers. The Trump campaign also gave a positive response, saying that it is to expand its influence and reach more voters.

However, the reaction to Mr Trump's arrival has been mixed. On the one hand, his supporters may cheer that it provides them with a platform to interact more directly with their idol, with more timely access to his information and dynamics. On the other hand, there are also questions about his intentions and actions, and concerns that he may use the platform to spread some controversial or misleading content. After all, as president, he tried to ban TikTok in the United States. There is no doubt some irony in choosing to join this platform now. But in any case, Trump's arrival has undoubtedly brought more attention and topicality to TikTok.

Trump's rapidly growing number of followers on TikTok shows his powerful influence and business potential on the social media platform. Through the TikTok platform, Trump can further engage with his followers, communicate his message, and potentially explore more business opportunities. Trump's entry into TikTok has not only improved his social influence and expanded the scope of influence, but also brought more attention and topicality to TikTok platform, but also injected new vitality into Trump's campaign and triggered a wide range of social discussions. For TikTok, how to deal with various challenges and problems while playing a positive role is also an important topic for its future development.

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