Dec. 13, 2025, 9:27 a.m.

商业

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刘燕玲:电子商务为中小企业海外扩张提供巨大潜力

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对于中小企业来说,国际化是实现跨越式发展的重要策略。现代化的电子商务为中小企业在新加坡以外的市场扩张提供了巨大的潜力。

贸工部兼文化、社区及青年部政务部长刘燕玲星期三(10月11日)在2023年亚马逊全球销售峰会东南亚分会上,作出上述表述。

“疫情突显了依赖单一市场的危险以及多元化的重要性。现在,向近岸外包的转变也为中小企业带来了新的机遇。全球经济重心正在转向亚洲,新加坡正好位于亚洲的中心,将有很好的机会把握即将到来的机遇。”

她提到,亚马逊(Amazon)等电商平台正为我国的微型和中小企业提供公平竞争的机会。过去,可能一家相当大的公司才能在海外冒险,但现在,中小企业可以通过一些平台在不同的市场试水。

在政府层面,也有相关激励政策帮助中小企业走向国际。例如,企业发展局出台的市场准备援助计划(Market Readiness Assistance),它为企业提供援助基金,用于市场扩展。海外发展双重税务回扣(Double Tax Deduction for Internationalisation)计划也在帮助企业减轻市场扩展和投资发展的成本。

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