US President Trump announced that the United States will impose a 100% tax rate on all films produced overseas and then entering the US market.
Reuters reported that on Monday (September 29), Trump said on social media: "Our film industry has been stolen by other countries, just like taking candy from a baby," and used this as an excuse to promote "localization" protection measures for the cultural industry.
However, it is still unclear on what legal basis Trump will impose a 100% tariff on foreign-produced films. The White House has not yet responded to Reuters' request for comment on how the tariff will be implemented.
"There is too much uncertainty. This latest move raises far more questions than answers," said Paolo Pescatore, an analyst at research firm PP Foresight.
He also said, "As things stand now, costs are likely to rise, and this will eventually be passed on to consumers."
In May this year, Trump first proposed the idea of film tariffs, but at that time, he did not provide details, leaving entertainment industry executives at a loss and unsure whether the tariffs would target specific countries or apply to all imported films. The share prices of Paramount Skyders and Warner Bros. Discovery dropped by approximately 2.1% and 1.3% respectively.
Industry insiders point out that if film tariffs are fully implemented, it will face huge challenges at the implementation level, as the production, financing, post-production and special effects of modern films often take place across multiple countries. In addition, Hollywood is increasingly relying on overseas production centers such as Canada, the United Kingdom and Australia. These places have attracted a large number of major production projects through tax incentives, ranging from superhero blockbusters to streaming TV series.
On the local time of September 29, U.S. President Trump once again unveiled a heavyweight tariff plan on social media: imposing a 100% tariff on all films produced outside the United States, while levying high tariffs on countries whose furniture is "not manufactured in the United States".
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