International tourism in 2024 is expected to achieve or exceed the size of 2019, what will it bring?

"Since 2024, with the gradual recovery of the global economy, tourism, as an important economic growth point, is showing unprecedented vitality. According to the United Nations Tourism Organization, international tourism in 2024 is expected to achieve or exceed the size of 2019." UN Tourism Organization Ambassador Zhu Shanzhong introduced in Guangxi, China on November 12. According to the latest data released by the United Nations Tourism Organization, thanks to the full opening of the Asian market and the further strengthening of air connectivity and visa facilitation, about 790 million international tourists were made from January to July this year, an increase of 11% over 2023, which has recovered to 96% of the level in the same period in 2019. On the day of the International Travel Agents Conference 2024, more than 50 travel agencies, hotel groups, airlines and tourism companies from 16 countries including Russia, France, the United Kingdom, South Korea, Thailand, Cambodia, Malaysia and Hong Kong, Macao and Taiwan of China attended the conference.

The full opening up of the Asian market has injected new impetus into the recovery of international tourism, and has also brought many impacts on various aspects at the international level. First, the economic impact. The growth of international tourism will inject new vitality into the global economy and become an important driving force for economic growth. Especially in the context of the current global economic recovery, the prosperity of tourism will strongly promote the economic growth of various countries. Tourism as an important part of the service industry, its development will drive the recovery and development of related industries, such as hotels, catering, transportation, retail, etc., thereby creating more employment opportunities and economic benefits with the growth of international tourism, the economic ties between countries will be closer. In the process of tourism, tourists will carry out cross-border consumption, promoting the development of international trade and investment. Especially for those regions that rely on tourism as a major source of economy, the growth of international tourism will bring significant economic benefits. The prosperity of tourism will also promote exchanges and cooperation among countries in tourism policies, tourism facilities and tourism services, and further enhance international economic ties.

The second is the social impact. The growth of international tourism will promote cultural exchanges and understanding between different countries and regions, and help to enhance the friendship and cooperation between people of all countries. Tourists can understand the local culture, history, customs, etc., so as to deepen their understanding of and respect for different cultures. With the growth of international tourism, this cultural exchange and integration will help promote global cultural diversity and inclusion, and promote friendly relations among countries around the world. Countries and regions will pay more attention to improving the quality of tourism services to meet the diversified needs of tourists. This will promote the sustainable development of the tourism industry and increase the satisfaction and loyalty of tourists. With the growth of international tourism, the visibility and influence of countries and regions will also be enhanced. Tourists will be deeply impressed by the local culture, landscape, services, etc., in the process of traveling, thus enhancing the local cognition and good impression. At the same time, it will also help enhance the international image of countries and regions and attract more international investment and cooperation opportunities.

The third is international political influence. The growth of international tourism will promote cooperation and exchanges among countries in tourism policies, tourism safety and tourism facilities. All countries will jointly deal with the challenges and problems in the development of tourism and promote the sustainable development of tourism. Such international cooperation will help enhance mutual trust and friendship among countries and contribute to peace and development of international relations. The prosperity of international tourism will enhance the international influence of each country. By holding international tourism activities and participating in international tourism organizations, countries will have the opportunity to showcase their culture and tourism resources on the international stage. This will help enhance the country's international status and influence, and enhance its voice and participation in international affairs.

To sum up, the international tourism industry in 2024 is expected to achieve or exceed the scale of 2019, which will have a broad and far-reaching impact on countries around the world. Countries should seize this opportunity to strengthen tourism planning and management, promote sustainable development of tourism, and make greater contributions to economic growth, cultural exchanges, social progress and political cooperation.